We are pleased to announce that Sharon Loeff of Shopworks, Inc. will be once again teaching at this year’s flagship Riordan School for Retail Real Estate Professionals. The event will take place at the Westin Kierland Resort & Spa in Scottsdale, AZ April 24 – April 28, 2016. Ms. Loeff will present the following courses.

Marketing Opportunities Through Cold Calling, Prospecting & Social Media

April 26 1:30 to 5:30

Description

This course will provide effective strategies for:

• cold calling and how to approach retailers,
•  when to follow up to make deals,
• prospecting tactics,
• online marketing,
• and how to use the latest social media technologies market your program.

Objectives

By the end of this course participants will have the ability to:

• Understand the sales process,
• Analyze proven methods of marketing your program,
• Enhance your current promotional methods with new ideas,
• Better network in your market and nationally.

Visual Merchandising and RMU Design

April 27 1:30 to 5:00

Description

This course will equip you to design and utilize your centers’ RMUs to their greatest potential.  It will also offer you great ideas on how to properly merchandise each RMU for their greatest profitability.

Objectives

By the end of this course participants will have the ability to assist with the purchase, design, and construction of common area fixtures (kiosks and RMUs)

For more information on this exciting educational opportunity, visit:

http://www.icsc.org/events-and-programs/details/john-t.-riordan-school-for-retail-real-estate-professionals3/